About
Eco Fashion Week Africa
Eco Fashion Week Africa is a pan African platform advancing sustainable fashion through culture, education, and community led solutions. Inspired by lived African practices of reuse and repair, EFWA amplifies designers, artisans, and innovators shaping ethical and circular fashion systems
Why Eco Fashion Week Africa
Long before sustainability became a global movement, African communities practiced circularity out of necessity. Garments were repaired, repurposed, and passed on. Materials were valued. Skills were preserved.
Eco Fashion Week Africa was founded to honour these practices while creating modern platforms for designers and communities to thrive. We challenge overproduction, celebrate resourcefulness, and reposition Africa as a source of solutions rather than waste.
NO NEW CLOTHES RUNWAY
The No New Clothes Runway is the signature of Eco Fashion Week Africa. It is not a trend, but a principle.
The runway showcases collections created through upcycling, deadstock use, repair, and reconstruction. Each piece tells a story of material respect, cultural heritage, and innovation born from constraint.
Through this concept, EFWA highlights fashion as a tool for climate action, cultural preservation, and economic empowerment.
OUR APPROACH
Culture First
We centre African heritage, craft, and lived realities in every conversation and showcase.
Community Led
with work with artisans, tailors, , women, youth, and informal sector practitioners as active contributors.
Education Driven
Through panels, workshops, and dialogue, we connect brands and policy makers for long-term change.
collaboration focused
We are not an instant gratification platform. We build a very meaningful and long-lasting partnerships across designers, institutions, brands, and policy makers fro long-term change.
SDG ALIGNMENT
Eco Fashion Week Africa aligns its work with the United Nations Sustainable Development Goals, particularly:
SDG 8
Decent Work and Economic Growth through support of designers, artisans, and ethical production.
SDG 12
Responsible production and consumption.
SDG 13
climate action through textile waste awareness and reuse practices that promote circularity.
SDG 14
By promoting reuse, repair, and reduced production, EFWA supports efforts to limit pollution entering waterways and oceans.
SDG 17
Partnership for the goals through cross sector collaborations.
FOUNDERS
Eco Fashion Week Africa was founded by two sisters, Belinda Atieno and Ruth Anyango, driven by a shared commitment to reshaping fashion narratives through action rather than theory.
The platform is stewarded with care to ensure that growth remains aligned with community impact, cultural integrity, and environmental responsibility.